Apple Tech Talks
My team at App Review made a series of developer-facing videos to help developers avoid common issues seen during review. Go to the Apple Developer's website to watch the full video.
This video highlights work I produced (illustrations, animations, and simulated icons/apps) for the Apple Tech Talks videos 'Write Clear Purpose Strings' and 'Do more with less data.' These videos are part of a series to guide developers through common app review issues. The video series was very well received and significantly improved the developer app review experience by helping to prevent easily avoidable rejections.
Video
Description
App Review was tasked with creating a series of developer-facing videos for the Apple Tech Talks. The main goal was to guide developers through common issues seen during the app review process.
Goal
The primary objective was to enhance the developer experience by reducing app rejections due to common avoidable issues. We hoped to streamline the review process, benefiting both developers and the review team.
Role
As the lead visual designer, I developed a suite of illustrations, animations, and simulated app icons specifically tailored for this video series. My approach was to translate complex guidelines into visually engaging and easily digestible content, making the information more accessible to developers worldwide.
Outcome
The video series received a positive response from the developer community. It played a crucial role in reducing unnecessary app rejections, as it effectively communicated common issuess in an engaging manner. Notably, it became the most viewed video in the Tech Talks series.